What's your personal brand?

What does your car say about you?

Posted on: Tuesday, March 31, 2015 Category: Uncategorized (59)

A car is more than a means to reach your destination.  What you chose to drive actually says a lot about you.  BBC’s Top Gear has some stereotypes we can share.  You just might think about this when you consider your next automotive acquisition!

  • Sports car drivers are thrill seekers and adventurers.  They want to make sure you know they are successful!
  • People movers – you have many children or sports teams to transport.
  • SUV drivers are a little bit like sports car drivers, they think they are adventurous.  The difference is they think they like to spend time in the great outdoors.
  • Small hatchbacks – want their cars, like them, to make as little impact on the planet as possible.  They are not status seekers or attention grabbers.
  • Mid to large sedans – the Holden and Ford  drivers amongst us.  Find a brand and stick to it – loyalty.
  • Luxury, European brands – likely to be well-educated.  Want you to know they are successful.

    What are you?

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