What's your personal brand?

Emily Kucukalic

Posted on: Monday, October 23, 2017 Category: News (1)
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Emily Kucukalic created the Brand New Group in 2009.  It is now Australia’s number one personal branding agency.

She was the Group Head of Brand and External Relations at AGL Energy and a member of the Executive Team.  She worked across Asia Pacific for EDS and BP.  In 2017, Brand New You were awarded an Australian Marketing Institute Award for Marketing Excellence for a program that they ran with Westpac.   Emily is an Ernst and Young Entrepreneurship Prize winner, a finalist in the Telstra Young Business Woman awards in 2000 and a winner of the Lucent Technologies Leadership awards in 2000, 2001 and 2002.

Emily holds a Bachelor of Commerce with Honours in Marketing from the University of Western Australia. She is currently a member of the NSW Premier’s Register for Boards and Committees and was a founding Director of Conversely, a not for profit organisation focused on engaging non working women in Australia.   Conversely raised more than $100,000 for charities across Australia.

Emily completed her thesis on Marketing to the Gay Consumer in 1995, one of the first of such academic studies conducted in this area.  She was the biggest baby in Western Australia at the time of her birth, and lost her crown shortly thereafter.