What's your personal brand?

Tell a secret to learn a secret.

Posted on: Friday, January 22, 2016 Category: Uncategorized (59)

Truman Capote, one of America’s most prized authors, was a renowned gossip.  He famously stated that one had to share a secret to learn a secret.  It is the same in the work environment.  You have to give trust to get trust.

“A conversation is a dialogue, not a monologue. That’s why there are so few good conversations: due to scarcity, two intelligent talkers seldom meet.” Truman Capote.


We often advise our clients, some of the most senior leaders within their organisations, to share more with their teams.  To a degree, vulnerability can be strength.  Sharing information that is private with others gives them more ways to understand you, makes them feel that they are part of your inner circle and, importantly, prompts them to share more information about themselves.  But NEVER tell too much – rarity and potential are more highly valued than ubiquity and experience.

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